press

Luala press kit

Six people, and their shoots, created by Luala. Free to use when you write about Luala.

Download the kit ZIP · 19.1 MB

In one paragraph

A dating profile, a LinkedIn headshot or a website needs a set of good photos of you, and most people don't have one: no photographer, no time for a shoot, nobody around to take the picture. Luala makes that set from a few of your own selfies. Pick a pack, such as a café date, a studio headshot or a ski weekend, and Luala sends back a shoot of 8 photos of you in it. The first 8 photos are free, and plans start at $9 a month. Luala runs in the browser at luala.app and launched on October 28, 2026.

luala-fact-sheet.txt

Facts

Product: Photos of you, made from your selfies
Launched: October 28, 2026
Where: luala.app, in any browser
Free to start: 8 free photos when you sign up
Price: Plans from $9 a month · credit packs from $19 · a photo takes 5 credits
Packs: 30 packs: Dating, Personal brand, Social & creator, Headshots, Fun & trends, Moments
Made by: Die Digitalen GmbH, Zürich
Press: press@lua.la

Selfies in, photos out

Lucia's 4 selfies, and 4 photos from the Café date shoot Luala made from them.

Every photo, one by one

Dating · Café date Dating · Café date, JPG
Headshots · Corporate headshot Headshots · Corporate headshot, JPG
Moments · Ski holiday Moments · Ski holiday, JPG
Personal brand · Café laptop Personal brand · Café laptop, JPG
Fun & trends · 80s neon Fun & trends · 80s neon, JPG
Dating · Mountain trail Dating · Mountain trail, JPG
Headshots · Studio headshot Headshots · Studio headshot, JPG
Social & creator · Rooftop at night Social & creator · Rooftop at night, JPG
Personal brand · On stage Personal brand · On stage, JPG
Moments · Christmas at home Moments · Christmas at home, JPG
Social & creator · City street style Social & creator · City street style, JPG
Fun & trends · Y2K Fun & trends · Y2K, JPG

Everyone in these photos is invented. Luala made each person and then their shoots, so there is no model release to ask for. Every photo carries a machine-readable AI mark in its metadata.